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SchemeLens

Retail, food and direct marketing

MCC 5944

Jewelry Stores, Watches, Clocks, and Silverware Stores

Merchant category for Jewelry Stores, Watches, Clocks, and Silverware Stores, listed in the cited Visa and Mastercard material. See the code page for scheme-specific wording and evidence status.

Assignment guidance

When MCC 5944 should be used

  • When the merchant's primary business matches Jewelry Stores, Watches, Clocks, and Silverware Stores under the applicable scheme rules.
  • After confirming the current scheme, region, programme, and acquirer requirements.

Boundary guidance

When MCC 5944 should not be used

  • When another, more specific MCC better describes the merchant's primary business.
  • Based on the code title alone without checking current scheme and regional requirements.

Scheme comparison

Names and evidence status

Absence from public material is not treated as proof that a scheme does not use the MCC.

Scheme-specific wording and evidence status for MCC 5944
SchemeEvidenceScheme wordingComparison
VisaOfficialJewelry Stores, Watches, Clocks, and Silverware StoresGlobal Visa merchant-data manual, April 2026, PDF page 80.Aligned wording
MastercardOfficialClock, Jewelry, Watch, and Silverware StoreMastercard Merchant Edition reference, 16 April 2024, PDF page 131.Different wording
American ExpressPublicly not foundNo current public definition locatedThe complete American Express Codes Reference Guide is not public. This is not evidence that the MCC is unsupported.Not available
Discover / Diners ClubPublicly not foundNo current public definition locatedNo complete current public Discover / Diners Club MCC catalogue was located. This is not evidence that the MCC is unsupported.Not available
UnionPayNot reviewedNo global definition reviewedThe official material reviewed so far is limited to EEA fee appendices and is not a global definition catalogue.Not available

Provenance

Sources reviewed

SchemeLens descriptions and use boundaries are editorial summaries of the cited material. Final MCC assignment depends on the merchant's primary business, current scheme rules, region, programme, and acquirer requirements.